Our Team
Our team combines global perspectives with deep local expertise in China’s digital landscape. Bringing together strategists, creatives, and digital specialists, we help international hospitality brands connect with Chinese travelers through meaningful strategies and impactful experiences.
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Daniel Cheng
Founder + CEO
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Raymond Liu
General Manager
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Ashley Wu
Head of Strategy
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Nick Cakebread
Executive Advisor
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Mike Narodovich
Business Development - SEA
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Roland Wen
Business Development - EMEA
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Nathaniel Xue
Senior Account Manager
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Tiffany Zhao
Project Manager
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Lindsay Chu
Senior Account Executive
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Trevor Zhao
Senior Account Executive
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Aries Qin
Account Executive
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Lynn Ji
Influencer Specialist
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Lixun Jiang
Account Executive
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Wanlin Zou
Account Executive
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Sophie Zhao
Account Executive
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Kim Chee
Head of Development
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Chen Ziyang
Senior Content Strategist
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Mei Zhang
Senior Graphic Designer
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Arreya Xu
Senior Designer
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Duan Xu
Designer
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Connor Tao
Designer
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Andy Zhao
Finance Manager
Let’s begin the conversation.
Not sure where to start? We’re here to help. Every brand challenge is unique, and our role is to help you find the right direction. Reach out with any questions, or if you’re ready to get started, book a free consultation with MDS today.