Wanlin Zou

Account Executive

Wanlin is a digital account executive with a passion for content, storytelling, and brand communications. Known for being reliable, detail-oriented, and highly responsive, she approaches every project with professionalism and a commitment to delivering high-quality results.

Graduating as the top-ranked student in her major, Wanlin received multiple national scholarships and academic awards throughout her studies, building a solid foundation in writing, content strategy, and audience insights. She brings hands-on experience across the entire content and marketing journey—from content planning and community management to digital campaigns and offline event execution.

Wanlin successfully launched and operated her own RedNote account, growing it from scratch and achieving more than 100,000 cumulative likes and comments within three months, outperforming 99% of creators in its category and earning collaboration opportunities with entertainment campaigns on the platform. During her internship at a provincial publishing house, she participated in the review and proofreading of official textbooks. Her writing has also been featured in China Education Daily, and she has led and executed several themed IP events for audiences of more than 100 attendees. These experiences have equipped her with strong capabilities in brand communications, scriptwriting, content creation, and project execution.

Outside of work, Wanlin is passionate about travel and outdoor activities and enjoys staying connected with nature. She also runs a video editing account, where she reimagines and reshapes visual narratives through storytelling. This creative practice keeps her constantly inspired and fuels her passion for content and visual expression.